We pose real challenges that our social entrepreneurs face as case studies. By brainstorming, our students not only learn through our online course, they’re also able to contribute ideas that our social entrepreneurs can apply in the long-term.
"In the end, the ESSEC students came up with amazing marketing ideas which provided multiple marketing angles that the group continues to build on and implement - not just from a product benefit stand point but from a social and environmental angle as well. They came up with good packaging suggestions, and ideas on how to promote and brand it."
- Raf representing @makeadifferencemarket on a real challenge of how to better sell/market the forest honey from the Aetas of Bataan and the Dumagats of Rizal.